The graphic design landscape is ever changing and artificial Intelligence (AI) has rapidly emerged as a transformative force in many industries.
We always hear about the downsides of AI when it comes to creative fields, but in what ways have we seen life become easier by the use of AI? In this article, we’ll explore the ways AI is reshaping the graphic design landscape.
Let’s first discuss the concerns that AI poses to the creative field, an obvious one being the over-reliance of automation, which leads to a lack of skill development and designers being out of touch with foundational concepts. AI also is a setback when it comes to generating anything boldly unique. It is built upon patterns and algorithms that takes the human touch out of design.
Another huge concern I’ve been aware of is when it comes to ethics and copyright. AI’s data has to be based on something- other designer’s work, which many do not consent to being used. This leads to an exploitative environment that does not compensate the designer. This is something that has been wildly unregulated that needs to change in the future in my opinion. Holding companies accountable for not compensating or disclosing their AI policies is a reasonable ask.
On the other side of the coin is how AI has been benefiting designers and making our workflow faster/easier. It’s come a long way in the past few years especially, so let’s dive into how it benefits designers.
Time Saving!
One of the most significant benefits AI brings to graphic design is its ability to handle repetitive tasks. Actions such as resizing images, removing backgrounds, or generating consistent layouts can now be performed with AI-powered tools.
Ideation!
AI tools can generate mood boards, color palettes, and layout suggestions, sparking inspiration when designers hit a creative block. These tools analyze trends, suggest combinations, and sometimes even create entire mockups based on the designer’s input.
- Try this to generate color palettes utilizing AI! -> https://coolors.co
Prototyping!
Prototyping tools powered by AI can generate wireframes and mockups based on initial sketches or text descriptions. This reduces the time spent on revisions and enables quicker feedback loops.
- Figma with AI Plugins: Generates auto-layouts and suggests improvements for prototypes -> https://www.figma.com/login
AI’s purpose should not be to replace graphic designers but to enhance our abilities. AI can enable designers to focus on what we do best—creating meaningful and visually stunning designs, however there needs to be more regulation for us to feel morally good about using these tools.
As the technology continues to evolve, the synergy between human creativity and AI innovation will define the future of graphic design.
Thank you for reading! Let us know- Are you using AI in your graphic design workflow? Let us know your favorite tools and tips in the comments below!
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